Nikon Announced Coolpix W300 Underwater Compact Camera with 5x Zoom, 4K, GPS & WiFi

NIKON’S NEW DURABLE AND COMPACT COOLPIX W300 IS THE ULTIMATE RUGGED TRAVEL COMPANION, READY TO CAPTURE YOUR NEXT ADVENTURE IN OUTSTANDING QUALITY

Whether Exploring New Heights on the Slopes or Diving Off-Shore, Share-Worthy Images and Videos Are Easily Captured with the COOLPIX W300

MELVILLE, NY (May 31, 2017) – Today, Nikon Inc. introduced the new COOLPIX W300, a rugged compact camera designed to capture and share high-quality images and 4K UHD video of any adventure with ease. The waterproof, shockproof, freezeproof and dustproof W300 is well-equipped with intuitive features to chronicle an action-packed excursion, whether a user is hiking, camping, skiing or relaxing on the beach. The W300 makes it easier to shoot in the moment with an improved grip and handling, a large 3-inch LCD display and a 5x optical zoom NIKKOR lens with an exceptionally wide field of view. Furthermore, the W300 allows users to seamlessly share their latest adventures with built-in Wi-Fi3 and Bluetooth2 via the Nikon SnapBridge app1.

“For those experiencing a once in a lifetime vacation or adventure, the COOLPIX W300 is an exciting rugged and lightweight camera option, offering an advanced feature-set that delivers stunning image quality, improved handling and advanced performance to easily capture fast-action moments and 4K UHD video,” said Kosuke Kawaura, Director of Marketing and Planning, Nikon Inc.

 

Handle Rugged Situations: The Durable Nikon COOLPIX W300
Featuring a 16-megapixel CMOS back-side illuminated (BSI) sensor, the COOLPIX W300 captures life’s adventures in stunning quality, even in low-light. Built to withstand even the toughest outdoor elements, the robust COOLPIX W300 offers a waterproof (100ft. / 30m), freezeproof (14F / -10C), dustproof and enhanced shockproof (7.9ft. / 2.4m) camera body that any outdoor enthusiast could appreciate. Whether exploring underwater or venturing out in a snowstorm with gloved hands, the adventurous photographer will feel confident capturing moments with ease due to the camera’s increased grip area and ergonomically improved shutter button placement.

The W300 is the ideal companion for exploring remote areas, as users can pinpoint precise locations using the built-in GPS to recall exactly where that stunning image of a hidden natural wonder was captured. Additional outdoor-friendly features include the ability to go off the beaten path with Points of Interest (POI) and mapping functions, as well as an altimeter and depth gauge. The camera also has a dedicated button to activate an LED light for illumination, and a new Active Guide function to easily display location and altitude data at a glance.

Additionally, with built-in Wi-Fi and Bluetooth connectivity, images can transfer automatically to a photographer’s smart device so that family and friends can instantly view vacation highlights. When connected, users can also operate the camera remotely with a smart device to capture new perspectives and explore their creative potential.

 

Capturing Incredibly Stunning Images and 4K UHD Video
The COOLPIX W300 allows the user to get close to the action with a 5x optical zoom wide-angle lens (f/2.8-4.9) and 10x dynamic fine zoom for detailed images from far-away distances, even in challenging light. The camera’s hybrid VR technology provides up to three stops of compensation to capture sharp images and smooth 4K UHD (3840×2160/30p) videos, great for when snorkeling or rock climbing. Additional video features include a variety of creative functions, such as time-lapse and superlapse recording to offer a unique perspective of once-in a lifetime adventures.

 

Price and Availability
The COOLPIX W300 will be available in Summer 2017 in orange, yellow and black for a suggested retail price (SRP)* of $389.95. For more information about these and other COOLPIX cameras, please visit www.nikonusa.com.

1 The SnapBridge app is available for compatible iPhone®, iPad® and/or iPod touch®, and for smart devices running the AndroidTM operating system. The app can be downloaded free of charge from Apple’s App Store® and GooglePlayTM. SnapBridge can be used only with compatible cameras.

2 The camera’s built-in Bluetooth® capability can only be used to connect the camera to a compatible smart device running the SnapBridge app, and to take advantage of SnapBridge features.

3 This camera’s built-in Wi-Fi® capability can only be used with a compatible iPhone®, iPad®, and/or iPod touch® or smart devices running on the Android™ operating system. The Nikon SnapBridge application must be installed on the device before it can be used with this camera.

Using the SnapBridge App System Requirements:

  • Android 5.0 or later or 6.0.1 or later
  • A device with Bluetooth 4.0 or later (i.e., a device that supports Bluetooth Smart Ready/Low Energy) is required.

Nikon Coolpix W300 specifications

Price
MSRP $389
Body type
Body type Compact
Body material Metal/composite
Sensor
Max resolution 4608 x 3456
Image ratio w:h 4:3
Effective pixels 16 megapixels
Sensor photo detectors 17 megapixels
Sensor size 1/2.3″ (6.17 x 4.55 mm)
Color filter array sRGB
Image
ISO Auto, 125-6400
White balance presets 5
Custom white balance Yes
Image stabilization Optical
Uncompressed format No
JPEG quality levels Fine, normal
File format
  • JPEG (Exif v2.31)
Optics & Focus
Focal length (equiv.) 24–120 mm
Optical zoom 5×
Maximum aperture F2.8–4.9
Autofocus
  • Contrast Detect (sensor)
  • Multi-area
  • Center
  • Selective single-point
  • Tracking
  • Single
  • Continuous
  • Face Detection
  • Live View
Autofocus assist lamp Yes
Digital zoom Yes (4x)
Normal focus range 50 cm (19.69)
Macro focus range 1 cm (0.39)
Screen / viewfinder
Articulated LCD Fixed
Screen size 3
Screen dots 921,000
Touch screen No
Screen type TFT LCD
Live view Yes
Viewfinder type None
Photography features
Minimum shutter speed 1 sec
Maximum shutter speed 1/4000 sec
Exposure modes
  • Auto
  • Scene
  • Scene Auto selector
  • Short Movie Show
  • Smart Portrait
  • Special effects
Scene modes
  • Backlighting
  • Beach
  • Close-up
  • Dusk/Dawn
  • Easy Panorama
  • Fireworks Show
  • Food
  • Landscape
  • Night Landscape
  • Night Portrait
  • Party/Indoor
  • Pet Portrait
  • Portrait
  • Snow
  • Sports
  • Sunset
  • Underwater
  • Multiple Exposure Lighten
  • Super Lapse Movie
  • Time Lapse Movie “
Built-in flash Yes
Flash range 5.20 m (at Auto ISO)
External flash No
Drive modes
  • Single
  • Pre-shooting cache
  • Continuous L
  • Continuous H (normal/60/120 fps)
Continuous drive 7.0 fps
Self-timer Yes (2, 5 and 10 secs)
Metering modes
  • Multi
  • Center-weighted
  • Spot
Exposure compensation ±2 (at 1/3 EV steps)
WB Bracketing No
Videography features
Format MPEG-4, H.264
Modes
  • 3840 x 2160 @ 30p, MP4, H.264, AAC
  • 3840 x 2160 @ 25p, MP4, H.264, AAC
  • 1920 x 1080 @ 120p, MP4, H.264, AAC
  • 1920 x 1080 @ 60p, MP4, H.264, AAC
  • 1920 x 1080 @ 50p, MP4, H.264, AAC
  • 1920 x 1080 @ 30p, MP4, H.264, AAC
  • 1920 x 1080 @ 25p, MP4, H.264, AAC
  • 1280 x 720 @ 30p, MP4, H.264, AAC
  • 1280 x 720 @ 25p, MP4, H.264, AAC
Microphone Stereo
Speaker Mono
Storage
Storage types Onboard + SD/SDHC/SDXC card
Storage included 473MB
Connectivity
USB USB 2.0 (480 Mbit/sec)
HDMI Yes (micro-HDMI)
Microphone port No
Headphone port No
Wireless Built-In
Wireless notes 802.11b/g/n + Bluetooth
Remote control Yes (via smartphone)
Physical
Environmentally sealed Yes (waterproof to 30m, shockproof to 2.4mm, freezeproof to -10C, dustproof)
Durability Waterproof, Shockproof
Battery Built-in
Battery description EN-EL12 lithium-ion battery & charger
Battery Life (CIPA) 280
Weight (inc. batteries) 231 g (0.51 lb / 8.15 oz)
Dimensions 112 x 66 x 29 mm (4.41 x 2.6 x 1.14)
Other features
Orientation sensor Yes
GPS Built-in
GPS notes with altimeter and depth gauge