Sony has started the pre-order of A9 now! Get your RM18,999 ready!
Samyang Malaysia is doing their Christmas & Year End promotions from 20th Nov till 1st Jan 2019!
Upto RM3000 Cashback!
Alpha 6600 & Alpha 6100 Pre-order.
Pre-order date : 21 Oct – 24 Nov
Estimate customer will get the camera on date as below :
- A6100 – 4th to 9th NOV19
- A6600 – 11th to 16th NOV19
Tamron announces three close-focusing fixed focal lenses for Sony E-mount full-frame mirrorless cameras:
20mm F/2.8 Di III OSD M1:2（Model F050）
24mm F/2.8 Di III OSD M1:2（Model F051）
35mm F/2.8 Di III OSD M1:2（Model F053）
Having already produced award-winning zoom lenses* in this mirrorless category, we turned our attention toward fixed focal lenses.The three new models include a 20mm focal length (Model F050) to fully explore the world of ultra wide-angles, a 24mm focal length (Model F051) as the perfect general-purpose wide-angle lens, and the versatile 35mm focal length (Model F053) that is ideal for everyday/every subject use.
Nikon All-Round Creative Genius Consumer Promotion (1st – 30th September 2019)
|Model||1+1 Year Extended Warranty||September Consumer Campaign|
|D850 Kit & Body||N/A||RM 2000 Instant Cashback|
|D750 Kit & Body||√||RM1100 Instant Cashback|
|D500 Body||√||RM 1000 Instant Cashback|
|D7500 Kit & Body||√||RM 500 Instant Cashback|
|D7200 Kit & Body||√||Free 1x AF 50mm f/1.8D
|D5600 18-140mm Kit, 18-55mm Kit & Body||√||Free 1x AF-P DX 70-300mm f/4.5-6.3G ED VR|
|D3500 Kit & Body||√||Free 1 x extra original EN-EL14a battery and RM 250 Instant Cashback|
|Coolpix A1000||N/A||RM200 Instant Cashback|
|Coolpix P1000||N/A||RM 300 Instant Cashback|
|Model||1+1 Year Extended Warranty||September Consumer Campaign|
|Z 7 BA||√||Free XQD USB Adapter + extra original EN-EL15b battery
RM 2000 Instant Cashback
|Z 7 BLA||√||Free XQD USB Adapter + extra original EN-EL15b battery
RM 2200 Instant Cashback
|Z 7 BL||√||Free XQD USB Adapter + extra original EN-EL15b battery
RM 2200 Instant Cashback
|Z 6 BA||√||RM 1000 Instant Cashback|
|Z 6 BLA||√||RM 1300 Instant Cashback|
|Z 6 BL||√||RM 1300 Instant Cashback|
|Model||Cash Back Amount (RM)|
|AF-S NIKKOR 14-24mm F2.8G ED||Instant Cashback RM 1000|
|AF-S NIKKOR 24-70mm f/2.8E ED VR||Instant Cashback RM 800|
|AF-S NIKKOR 70-200mm f/2.8E FL ED VR||Instant Cashback RM 800|
|AF-S NIKKOR 200-500mm f/5.6E ED VR||Instant Cashback RM 300|
|NIKKOR Z 24-70mm F/2.8 S||Instant Cashback RM 500|
|NIKKOR Z 35mm F/1.8G S||Instant Cashback RM 300|
|NIKKOR Z 50mm F/1.8G S||Instant Cashback RM 200|
|NIKKOR Z 14-30mm F/4G||Instant Cashback RM 300|
Thank you for your support on Nikon Products always.
TAMRON MERDEKA CASH REBATE (30/8/2019 to 30/9/2019)
Sony Malaysia is pleased to announced the following Alpha 7RM4 (61 Megapixel Master in Compact size) Pre-order:
Date : 8 August – 8 September
|Details||SRP||Bundle price||FOC item||FOC Item 2||FOC Item 3|
|High Resoluation Master||A7RM4||15,299||Tough card 64||NP-FZ100||Alpha Cleaning kit|
|High resoluation Mid zoom Master bundle||A7RM4 + SEL2470GM||24,921||23,692||Tough card 64||NP-FZ100||Alpha Cleaning kit|
|High Resoluation Portrait Master Bundle||A7RM4 + SEL85F14GM||23,034||21,805||Tough card 64||NP-FZ100||Alpha Cleaning kit|
|High Resoluation TelePhoto Master Bundle||A7RM4+ SEL70200GM||27,098||25,869||Tough card 64||NP-FZ100||Alpha Cleaning kit|
|High Resoluation Wide Angle Master Bundle||A7RM4 + SEL1635GM||25,798||24,569||Tough card 64||NP-FZ100||Alpha Cleaning kit|
Sony Malaysia is doing a pre-order now of the budget level 35mm full frame lens now till 19th Aug 2019.
- E-Mount Lens/Full-Frame Format
- Aperture Range: f/1.8 to f/22
- One Aspherical Element
- Linear Autofocus Motor; Internal Focus
- Customizable Focus Hold Button
- Dust and Moisture-Resistant Construction
- Nine-Blade Circular Diaphragm
You can pre-order your lens now at ShaShinKi.com
Sony Electronics Introduces High-resolution Alpha 7R IV Camera with World’s First 61.0 MP Back-illuminated, Full-frame Image Sensor
Unprecedented Highest Resolution and Widest Dynamic Range for α – Alpha System, Combined with High-speed Performance and a Lightweight, Compact Body
World’s first[i] 35mm full-frame 61.0 MP[ii] back-illuminated Exmor R™ CMOS image sensor with latest-generation BIONZ X™ image processor
15-stop[iii] dynamic range at low sensitivities, resulting in smooth, natural gradations ranging from deep shadows to highlights
High-speed continuous shooting at up to 10 fps[iv] with full AF / AE tracking for approximately seven seconds [v] in full-frame mode with an increased buffer memory, and approximately three times as long in APS-C mode
567 focal-plane phase-detection AF points covering 74% of image area and 425 contrast AF points
Debut of Real-time Eye AF for movie recording[vi] and advanced Real-time Tracking[vii] plus Real-time Eye AF for still image recording
Features an APS-C crop mode delivering stunning high resolution images of 26.2MPii
5.76 million dot UXGA (Ultra-XGA) OLED Tru-Finder™ electronic viewfinder with outstanding detail, brightness and contrast
Upgraded connectivity and operability including high-speed Wi-Fi support, wireless PC remote connectivity[viii], FTP wireless transfer, faster data transfer via USB and more
Professional 4K movie recording functionality including full pixel readout with no pixel binning in Super 35mm mode[ix], S-Log3, HDR workflow support
Multi Interface Shoe™ with digital audio interface delivers the high-quality sound recording with Sony’s new microphone and XLR microphone adaptor
Additional enhancements to the body design include an improved grip and button layout for improved control with compact, lightweight body
NEW YORK — July 16, 2019 — Sony Electronics Inc. today announced the latest addition to its acclaimed Alpha 7R series full-frame mirrorless camera line-up: the extremely versatile, powerful Alpha 7R IV (model ILCE-7RM4).
Sony’s highest resolution full-frame camera ever, the new Alpha 7R IV delivers stunning image quality with high resolution and wide dynamic range while maintaining outstanding focusing performance, high-speed continuous shooting and much, much more.
“We are continuing to drive innovation, break boundaries and redefine the expectations of digital camera performance,” said Neal Manowitz, deputy president of Imaging Product and Solutions Americas at Sony Electronics. “The new Alpha 7R IV combines medium format-level image quality with high-speed shooting, extremely fast focusing and an extensive list of upgrades to design, connectivity and usability. This will allow professional photographers, videographers and all other types of creators to capture content in ways that were simply not possible before.”
A New Level of Image Quality
The new Alpha 7R IV features a newly developed 35mm full-frame, back-illuminated CMOS image sensor with a resolution of 61.0 MP[ii], the world’s first[i] of its kind. The new sensor’s back-illuminated structure and effective noise reduction techniques combine to deliver extremely low-noise and high-sensitivity performance, ensuring the absolute maximum image quality. The camera also boasts an impressive 15-stop[iii] dynamic range at low sensitivities, resulting in smooth natural gradations ranging from deep shadows to highlights, and utilizes algorithms from many of the latest Alpha cameras to maintain outstanding color reproduction.
This new full-frame model is equipped with an innovative 5-axis, optical in-body image stabilization system that has been fine-tuned to support its high-resolution shooting capacity, resulting in a shutter speed advantage of 5.5-steps[x]. Additionally, the shutter unit assembly has been carefully redesigned to reduce even the slightest movement that may cause blur.
The Alpha 7R IV also includes Sony’s highest resolution viewfinder ever, a 5.76 million dot UXGA OLED Tru-finder EVF. About 1.6x the resolution of the EVF in the Alpha 7R III, this new viewfinder provides an extremely accurate, true-to-life depiction of the scene being framed. The display quality can be set to ‘Standard’ or ‘High’ mode, and to either 60 fps or 120 fps refresh rate to best match the subject and shooting conditions.
Additionally, the new camera features an evolved Pixel Shift Multi Shooting[xi] mode that composites up to 16 full-resolution images. In this mode, the camera precisely shifts the sensor in one pixel or half-pixel increments to capture 16 separate pixel-shifted images containing a total of 963.2 million pixels of data, which are then composited into a 240.8 million pixel (19008 x 12672 pixels) image using Sony’s “Imaging Edge™” desktop application[xii]. Ideal for photographing architecture, art or any other still life subject, this enhanced mode produces photographs with a level of detail and color accuracy that is simply stunning.
Shooting and Focusing Speed
The innovative new Alpha 7R IV full-frame mirrorless camera can shoot full resolution images at up to 10 fps[iv] with continuous, accurate AF/AE tracking for up to approximately seven seconds[v] in full-frame, full-resolution mode (JPEG / RAW), and approx. three times as long in APS-C crop mode delivering 26.2MP[ii] images. These high-speed options ensure that fast moving subjects can be captured with extreme accuracy and incredible image detail.
The upgraded focusing system of the Alpha 7R IV is comprised of 567 focal-plane phase-detection AF points that cover approximately 74 percent of the image area. There are also 425 contrast AF points that add extra precision and reliability for low light and other situations that are best served by contrast AF. The higher AF sensor density and refined tracking algorithms of the new camera produce a notable improvement in tracking performance, allowing complex subject motion and sudden subject movements to be reliably tracked with greater precision than ever.
The Alpha 7R IV also supports Real-time Eye AF, which employs artificial intelligence to detect and process eye location data in real-time, locking and maintaining focus on the subject’s eye with extreme precision. This is available for both animal and human subjects, with either animal or human Eye AF mode selectable depending on the shooting situation. Real-time Tracking[vii] is available as well, which utilizes a newly developed subject recognition algorithm to ensure the ultimate subject tracking and persistence of the focusing system. There is also an anti-flicker shooting[xiii] mode, which automatically detects the presence of fluorescent or artificial lighting in a shooting environment to minimize any impact on the final image.
Enhanced Connectivity for Professional Workflow
Sony’s new Alpha 7R IV full-frame camera is equipped with a variety of advanced connectivity features designed to enhance professional workflow. The new model includes wireless LAN functionality to support the conventional 2.4 GHz band, as well as a high-speed 5 GHz[xiv] band for faster, more stable data transfer. Wireless PC remote connectivity (wireless tethering shooting)[viii] is also available on the new Alpha 7R IV, a first for Sony cameras. Requested by many working professionals, this allows for much more freedom in studio and location shoots, letting the photographer move around freely and without restriction.
In addition to high-speed Wi-Fi® and wireless PC connectivity[viii], the new full-frame camera is equipped with a SuperSpeed USB (USB 3.2 Gen 1) USB Type-C™ connector that supports extremely fast wired data transmission, with almost doubled data transfer speed achieved in combination with Sony’s Imaging Edge software (compared to the Alpha 7R III). It also supports FTP data transfer with background transfer capability, allowing photographers to send images to a specified FTP remote server while they are still shooting or reviewing images.
To support an efficient, high-speed, connected professional workflow, Sony has announced version 2.0 of its “Imaging Edge” desktop applications (‘Remote’/’Viewer’/’Edit’)[xiii]. The ’Remote’ application allows users to control cameras and monitor live shooting on their PC screen; the ‘Viewer‘ application is used to quickly preview, rate and select photos from large libraries; and the ’Edit‘ application can develop RAW data into high-quality photos for delivery.
To maximize convenience in image transfer, when utilizing the latest version of Sony’s Imaging Edge Mobile™ application[xv], the camera can now transfer images to a connected smartphone even if the camera’s power is set to OFF[xvi].
High-resolution 4K and Professional Filmmaking Features
In addition to its impressive still image capabilities, the new Alpha 7R IV performs exceptionally well as a serious filmmaking tool, offering 4K (3840×2160 pixels) video recording across the full width of the image sensor, and full pixel readout without pixel binning in Super 35mm mode[ix]. This ensures high-quality 4K footage with exceptional detail and depth. S-Log 2 and S-Log 3 are also available to maximize color grading flexibility, with S-Log 3 offering a total of 14-stops of dynamic range. Hybrid Log-Gamma (HLG)[xvii] is also available on the Alpha 7R IV to support an Instant HDR workflow.
For video autofocus, the versatile new full-frame camera utilizes a refined Fast Hybrid AF system that achieves faster, smoother, more stable autofocus during video shooting – even if an object temporarily moves in front of the intended subject. The camera also includes Touch Tracking functionality during movie shooting, allowing the user to simply touch the screen on their intended subject for instant acquisition.
The new Alpha 7R IV debuts Real-time Eye AF for movie shooting, a first in any of Sony’s cameras. When activated, the eye of a subject is automatically tracked with high precision and reliability, allowing the shooter to focus on the content itself as opposed to what is in focus or not. The aforementioned Touch Tracking functionality will also automatically initiate Eye AF when a human subject is selected.
Another notable video feature is the addition of a digital audio interface to the camera’s Multi Interface Shoe™ (MI Shoe), allowing a direct, digital connection from the new ECM-B1M Shotgun Microphone or XLR-K3M XLR Adaptor Kit for clear, low-noise and high-quality audio recording. Interval shooting for creating time-lapse videos is available, as well as full HD recording at up to 120 fps, Slow and Quick Motion[xviii] functions and much more.
Enhanced Build, Design and Customizability
The new Alpha 7R IV has several upgrades to its design and usability, with many adjustments being implemented directly from the voice of Sony’s professional community.
To maximize durability, the new Alpha 7R IV features upgraded dust and moisture resistance[xix], with additional sealing provided at all body seams, battery compartment cover and media slots. The camera is built with an extremely lightweight and durable magnesium alloy and also has an upgraded six screw, extra-firm lens mount.
Additional enhancements to the body design include an improved grip for greater comfort and a more sure hold within the hand; an increase in the diameter and feedback for the ‘AF-ON’ button; a new multi-selector joystick design for improvised control; an exposure compensation dial lock button; and a redesigned shape and new position for the rear dial. A strong request from many professional users, the new camera also includes two UHS-II compatible media slots, allowing for higher overall capacity and faster read/write speeds.
For added convenience, camera setting registration is expanded. Now, almost all camera settings can be saved to, and read from, an inserted memory card. Up to 10 combinations can be saved to any individual cardand loaded into any camera body of the same model.
Despite its increased pixel count compared to the Alpha 7R III, the battery life has been improved with a CIPA measurement of up to 670 still images per change using LCD monitor, or 530 images with EVF. For even more uninterrupted operating time, the new optional VG-C4EM Vertical Grip holds two NP-FZ100 batteries, and the optional Multi Battery Adaptor (NPA-MQZ1K) can hold up to four Z batteries. The body can also be powered via the USB connector[xx].
Sony has also released a variety of new accessories to compliment the new Alpha 7R IV camera, including:
· VG-C4EM Vertical Grip – Provides same operation, handling and design as the Alpha 7R IV camera, including upgraded dust and moisture resistance[xx]; doubles battery life and allows USB battery-charging via the camera body
· ECM-B1M Shotgun Microphone[xxi] – Eight high-performance mic capsules and advanced digital signal processing provide three selectable directivity patterns in one compact microphone of approximately 99.3mm (4 inches) in length with Super-directional pick up; when connected to the Alpha 7R IV via its Multi Interface Shoe with digital audio interface support, audio is directly transferred to the camera in digital form so that the highest possible quality is achieved without noise or degradation
· XLR-K3M XLR Adaptor Kit[xxii] – Two XLR/TRS combo connectors and one 3.5mm stereo mini jack for microphone and line input, with extensive control that helps facilitate the post processing workflow; connected to the Alpha 7R IV via its Multi Interface Shoe with digital audio interface support, audio is directly transferred to the camera in digital form so that the highest possible audio quality is achieved without noise or degradation; supplied extension cable for Audio provides extra flexibility for camera attachment with rig, cage or bracket
· SF-M series TOUGH – Ultra-Tough UHS-II SD card with ultra-fast speed up to 277MB/s (read) is ideal for shooting under severe circumstances, and streamlines the post-shooting workflow; supplied with file recovery software (supports both mac OS and Windows)
· MRW-S3 – Fast USB for PC hub with UHS-II SD/microSD reader, supporting USB 3.1 Gen 2 and 100W USB Power Delivery (USB PD), contributes to efficient workflow by ultra-fast, stable backup to PC or SSD
Pricing and Availability
The new Alpha 7R IV Full-frame Interchangeable Lens Camera will ship in September 2019 for approximately $3,500 US and $4,500 CA. It will be sold at a variety of Sony’s authorized dealers throughout North America.
The new VG-C4EM Vertical Grip will ship in September 2019 for approximately $400 US and $530 CA.
The new ECM-B1M Shotgun Microphone will ship in September 2019 for approximately $350 US and $470 CA.
The new XLR-K3M XLR Adapter Kit will ship in October 2019 for approximately $600 US and $800 CA.
Sony a7R IV specifications
|Body type||SLR-style mirrorless|
|Body material||Magnesium alloy|
|Max resolution||9504 x 6336|
|Image ratio w:h||1:1, 4:3, 3:2, 16:9|
|Effective pixels||61 megapixels|
|Sensor photo detectors||63 megapixels|
|Sensor size||Full frame (35.8 x 23.8 mm)|
|Color space||sRGB, Adobe RGB|
|Color filter array||Primary color filter|
|ISO||Auto, ISO 100-32000 (expands to 50-102800)|
|Boosted ISO (minimum)||50|
|Boosted ISO (maximum)||102800|
|White balance presets||9|
|Custom white balance||Yes|
|CIPA image stabilization rating||5.5 stop(s)|
|JPEG quality levels||Extra fine, fine, standard)|
|Optics & Focus|
|Autofocus assist lamp||Yes|
|Digital zoom||Yes (2x – 4x)|
|Number of focus points||567|
|Lens mount||Sony E|
|Focal length multiplier||1×|
|Screen / viewfinder|
|Screen type||TFT LCD|
|Minimum shutter speed||30 sec|
|Maximum shutter speed||1/8000 sec|
|External flash||Yes (via hot shoe or flash sync port)|
|Flash modes||Flash off, Autoflash, Fill-flash, Slow Sync., Rear Sync., Red-eye reduction, Wireless, Hi-speed sync.|
|Flash X sync speed||1/250 sec|
|Continuous drive||10.0 fps|
|Exposure compensation||±5 (at 1/3 EV, 1/2 EV steps)|
|AE Bracketing||±5 (3, 5 frames at 1/3 EV, 1/2 EV, 2/3 EV, 1 EV steps)|
|Format||MPEG-4, XAVC S, H.264|
|Storage types||Dual SD/SDHC/SDXC (UHS-II compatible)|
|USB||USB 3.1 Gen 1 (5 GBit/sec)|
|Wireless notes||802.11ac + Bluetooth 4.1 + NFC|
|Remote control||Yes (via smartphone)|
|Battery description||NP-FZ100 lithium-ion battery & charger|
|Battery Life (CIPA)||670|
|Weight (inc. batteries)||665 g (1.47 lb / 23.46 oz)|
|Dimensions||129 x 96 x 78 mm (5.08 x 3.78 x 3.07″)|
Canon Malaysia has just announced their new Instant Cashback campaign for their Merdeka celebration! Instead of the previous register online and waited for 40 days for the money to be bank in, Canon Malaysia is now giving out instant cashback to the final selling price at all retail stores up front!
We shall see a price reduction of Canon items as listed below in most camera shops now.
CONSUMER PROMOTION : Trade-in & Upgrade to the R System
A) Terms & Conditions
1.1 This Promotion is organised by Canon Marketing (Malaysia) Sdn. Bhd. (“CMM”). By registering and
accepting this Promotion, Customers are deemed to have agreed to be bound by the terms and
conditions stated herein.
1.2 This Promotion is valid from 1
st July 2019 until 31st July 2019 (“Promotion Period”).
1.3 Camera Bag, SD Card and Mount Adapter EF-EOS R will be given upon purchase.
1.4 No Warranty will be provided for Mount Adapter EF-EOS R.
1.5 CMM reserves the right to void, amend or revise the terms and conditions of this Promotion as and
when necessary without any prior notice.
B) How to enjoy this Promotion
2.1 To enjoy this Promotion, Customers must first purchase any one (1) unit of the selected Four (4)
Canon camera models as provided below from any of CMM’s Canon Authorised Dealers in Malaysia
during the Promotion Period.
(1) EOS R (Body)
(2) EOS R (RF24-105 USM)
(3) EOS RP (Body)
(4) EOS RP (RF24-105 USM)
2.2 Customer must ensure that the selected Canon camera models purchased from Canon Authorised
Dealers carries a valid warranty issued by CMM.
2.3 For clarification purpose, each Customer can only purchase up to two (2) different units of the
selected Canon camera models during the Promotion Period. In the event Customer purchases three
(3) different units or more, Customer can only redeem up to two (2) redemption only.
2.4 Upon purchase of the selected Canon camera models, Customer must register the product warranty
at https://ylwc.canon.com.my within seven (7) days from the date of purchase.
2.5 Promotional products shall always subject to availability and while stock last. CMM shall not be liable
for the failure of Canon Authorised Dealers to fulfil orders of promotional products during or after
C) Trade-In Rebate
3.1 By purchasing any one (1) unit of the selected Canon camera models, Customers are entitled for (1)
time Trade-in Rebate as per the table below:-
Model Trade-In Rebate
EOS R Body RM 1,000
EOS R (RF24-105 USM) RM 1,000
EOS RP Body RM 600
EOS RP (RF24-105 USM) RM 600
4.1 This Promotion cannot be redeemed in conjunction with any other promotion organized by CMM.
4.2 By providing the required information, Customer hereby consent to CMM in processing your personal
data for this Promotion and any other CMM marketing promotion (“Purpose”) in accordance to the
Personal Data Protection Act 2010 (“PDPA”). For a full notice of the PDPA, please visit CMM website at
4.3 Customer’s information may be shared among CMM’s employees, agents or other related and
unrelated CMM entities and/or business partners acting on CMM’s behalf for this Purpose.
4.4 CMM shall not be held liable or responsible for any delay, failure and/or unsuccessful registration due
to whatsoever reasons during the Promotion Period.
4.5 CMM shall not be liable in any way to any person for any loss or damage arising from or in connection
with this Promotion.
4.6 CMM shall have the sole and absolute discretion to decide on all matters relating to or in connection
with this Promotion (including but not limited to eligibility of this Promotion) and such decision(s) shall
be final and binding on all Customers.
4.7 CMM shall not be obliged to enter into any correspondence with Customers on any matter concerning
4.8 CMM may at any time at its sole and absolute discretion to terminate this Promotion or vary/amend
any of these terms and conditions without prior notice and without furnishing any reason.
4.9 In the event of any inconsistency between the terms and conditions and any advertising, promotional,
publicity and other material relating to or in connection with this Promotion, these terms and
conditions shall prevail.
4.10 These terms and conditions shall be governed by Malaysian laws and all parties agrees to submit to
the exclusive jurisdiction of the Malaysian courts.
Looking forward to the latest telephoto lenses from Sony? You can now pre-order the lenses at ShaShinKi.com!
||Sony FE 200-600mm f/5.6-6.3 G OSS Lens (Sony Malaysia)||RM8,499.00||Pre-Order|
||Sony FE 600mm f/4 GM OSS Lens (Sony Malaysia)||RM57,999.00||Pre-Order|